Home > Integrated Value Delivery > Case Studies > Customer Satisfaction Survey Data Analysis For A Global Retailer

Customer Satisfaction Survey Data Analysis For A Global Retailer

Industry Vertical: Retail

Executive Summary

Leading companies stay on top of their industry by staying on top of the metrics associated with their business. By constantly monitoring the key performance indicators (KPI’s), they are able to analyze their performance to discern trends before they become visible opportunities or threats. They rely on measurements techniques and data analysis technologies.

Since several years InfoVision has been working with one of the leading industrial research organizations to undertake business performance analysis for a leading global foodservice retailer with more than 30,000 local restaurants serving nearly 50 million people in more than 119 countries each day.

InfoVision developed the analysis model utilizing some of the most advanced analytical methods and tools and utilizes it to examine business performance and customer satisfaction trends across up to1000 restaurants in up to 10 countries across the world. The insights generated is helping the food service retailer detect trends, identify problems and implement improvements proactively, thus preserving its reputation as one of the world’s most known brands.

Our Client

Our supported client is the leading global foodservice retailer with more than 20,000 local restaurants serving over 30 million people in more than 100 countries each day. It is one of the world’s most well-known and valuable brands and holds a leading share in the globally branded quick service restaurant segment of the informal eating-out market in virtually every country in which it does business. The company generates well over $10 Billion in revenues annually.

Our Client’s Need

The client organization requires ongoing analysis of its business operations at various levels National, Regional, District and location. Insights are also required across various demographical segments Business Unit Managers, Unit Operators, Staff and even Customers. Further, this effort needs to span several thousand locations in several countries.

Once data regarding the performance is gathered, often composed of 100 to 150 attributes, it needs to be analyzed to decipher patterns, trends and other insights. A complex business data warehouse, analysis engine and report generation capabilities were required.

How InfoVision Helped

Working closely with our primary client, InfoVision developed a quarterly data collection and validation process. The process allows each of the 1000 restaurants in the 10 countries to easily contribute data regarding business practices, client experiences, food menu, hygene parameters, employees and other related issues. InfoVision also developed a Data warehouse model to aggregate the gathered data and prepare it for periodic analysis. Further, a performance analysis tool was built, to analyze the data and develop specific insights for business decision makers. Finally, a report generation system was created to generate the required reports for distribution.
Each quarter, for the past several years, we have been delivering analysis and results to our client.

Client Benefit
InfoVision’s work has allowed the foodservice retailer to
(a) Establish ongoing visibility to its operations across several countries,
(b) monitor performance proactively and
(c) protect its business and brand.

Providing quality IT staffing solutions, InfoVision has developed a reputation for seamlessly integrating its staffers into core business practices to develop enterprise and mobile applications, business intelligence and business analytics. Contact InfoVision today for strategic solutions to your IT staffing and enterprise application challenges.

Contact Us

First Name* :

Last Name* :

Company (optional):

Email* :

Phone (optional) :

Comments/Questions* :

Captcha :captcha