Types of Product Recommendation Engines
6 Types of Product Recommendation Engines Your Retail Store Needs
6 Types of Product Recommendation Engines Your Retail Store Needs 1024 365 InfoVision Admin

6 Types of Product Recommendation Engines Your Retail Store Needs

The retail product recommendation engine is becoming a key aspect in driving e-commerce sites and influencing user experiences. Thanks to them, the online stores are always open and they seem to understand what buyers might be looking for and often offer interesting choices. Not surprisingly, product recommendation engine is a vital aspect in the journey to intelligent automation in the retail industry.

What are Product Recommendation Engines?

Product recommendation engines use advanced algorithms that are deployed as a part of digital transformation. They first understand and build a unique profile for every customer. Then these engines filter through their product catalog and based on complex algorithms, recommend products that could likely be of interest to the visitor. It takes into account customer data including purchase history, preferences, and feedback. The gathered customer data is then automatically personalized into accurate recommendations. Since these algorithms are powered by AI and ML, it is evident that  implementing artificial intelligence can save time, assist e-retailers to influence sales and improve customer satisfaction.

6 Types of Retail Product Recommendation Engines

  1. Posters

With the help of posters, retailers can advertise the most frequently bought items and influence customers. Poster based Product recommendation engines track buying patterns and assist the retailer with this information. With this data, retailers can curate interesting posters and email to new customers, or celebrate  personal milestones such as birthday or anniversary.

In this age of digital ubiquity in retail posters can be built around a host of relevant events or milestones using data collected across multiple channels.

  1. Rating-based Recommendations

The popularity of a product is a key influencer in a customer’s purchase decision. User ratings are used to build a perspective of popularity. Ratings can be both explicitly tracked or based on implicit customer behavior. Recommendation engines use a combination of natural language processors and advanced algorithms to review the data and create popularity ranks of similar products.

User ratings, product reviews, and social comments are types that can be explicitly tracked.

The retail product recommendation engine that is based on user-ratings additionally tracks customer behavior on the website like the number of clicks, how long did the mouse hover over a product, what sections of the product description did the user visit. Such browsing behaviors are implicitly tracked and used to make suggestions.

  1. Personalized Recommendations

Recommending targeted content reflects in higher transaction rates than highlighting best sellers or new products. By analyzing the browsing history and earlier purchase patterns, recommendation engines can suggest personalized products for the buyers. The personalized recommendation is helpful in “long tail” product sales and triggers the journey to intelligent automation.

However, personalized product recommendation engine requires a large amount of data about shoppers. It can thus be difficult to provide the service to new visitors. In instances where there is not enough data available on customers, the engine looks for all-purpose and larger category-filtered searches. In such cases, the engine uses metadata in place of customer-based data.

  1. Similar Products

Category-based filtering is another intelligent automation that helps in similar product suggestions. Along with meta-data-based similarity, similar product recommendations enhance the performance of the store. To be effective, a similar product recommendation engine needs clear product details. It needs attributes and categories of each product categorized properly to actually be able to work. This widget can be used for campaigns that address browser abandonment and basket abandonment.

  1. Collaborative Filtering Engine

The collaborative retail product recommendation engine works for both similarity and personalized recommendations as it revolves around collecting preference information from various users. It takes into account the frequency in the purchase history or browsing history of a couple of items by multiple users. It is also called “Customer Who Bought / Viewed This …”.

The collaborative filtering engine that run on ML algorithms are another way of accelerating digital transformation in retail. It recommends other items the customers might like based on what products the site visitors have been engaging with. The widget specifically requires data relating to the purchasing habits of other customers and is often used for welcome campaigns.

  1. Frequently Bought Together Engine

Frequently bought together engine can be a productive recommender if displayed on the cart page. At the time of checking out, if the cart page displays real recommendations to help customers with inter-related products that can be purchased together, it makes the shopping experience much more fruitful. The widget is a great way to generate more sales via cross-sell techniques.

The engine works on the belief that consumers behavior in digital retails can be mapped to other users who have similar tastes and same spending habits. This recommendation engine can be used in post-purchase emails such as the order confirmation emails. The buyer might not purchase the recommended product immediately, but chances are they will eventually buy it to get the most out of their latest purchase.

“Top Products”, “Latest Products”, “Recently Viewed” are some other favorable product recommendation engine. “Top products” is a good option to display the brand’s popular products. when there is limited or outdated customer data. “Latest products” widget helps promote the brand’s latest range and showcase what’s new. “Recently viewed” engine can be used in browsing abandonment emails and retargeting campaigns. It sends an email reminder to a customer who might have been distracted while shopping as no purchase was made.

Different product recommendation engines are suited for different campaigns. They play a crucial role  in today’s retail digital transformation market. Each one of them help e- retailers to take their business to the next level. Some technology solution providers have developed plug and play APIs to fill the gaps in the digital transformation journey.  As a retailer, all you need to do is find a trusted technology partner and get started.

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6 Ways Transforming Retail DT
6 Ways How Digitalization is Transforming Retail Market
6 Ways How Digitalization is Transforming Retail Market 1000 1000 InfoVision Admin

The evolution of the retail consumer in the last decade has been phenomenal. With the growing popularity of retail digital transformation market, the consumer journey has been revolutionised. Today’s consumers expect more from their products and are always in search of unique brand experiences. Digital transformation is key to live up to their expectations by differentiating your brand and staying ahead of your competition. It can help you dive deep into the mind of your customers, understand their needs and personalise your offerings. This transformation journey can be long, but the right digital maturity model can give you a roadmap.

Here are 6 ways how digital solutions for retail are transforming the retail market: 

  • A Futuristic In-store Experience

 In-store Experience
Modern consumers consider the retail store as an extension of their digital touchpoints. Digital solution for retail is helping retailers to give them a connected shopping journey that starts much before they step into the retail store. Implementation of relevant in-store technology is offering an immersive shopping experience, ensuring customer engagement and loyalty. It is allowing retail brands to analyse consumers behaviour in digital retail and to use that data in devising customized experiences & promotions. Other innovations like Interactive digital displays are enabling hassle-free buying by letting customers browse through store catalogue.
Nike’s flagship store ‘House of Innovation 000” is a great example of how the store of the future will look like. 

  • An Omnichannel Marketing Strategy

Latest innovations in the retail digital transformation market have opened new avenues for marketing. The universal use of technology means every marketer must have an omnichannel marketing strategy. Data is the new currency to win over customers. Accurate metrics and multi-stage interactivity have made traditional marketing funnel obsolete. Today’s marketers are more in control of their prospective customers. They are automating marketing campaigns, personalising content, tracking responses, and accordingly suggesting products based on the interests of individual customers. Precise data and enhanced interactivity with customers are making it easier for them to constantly adjust and sharpen their marketing plan and stay agile.
UK-based fashion retailer, Oasis has seamlessly merged its website, mobile app and store to simplify the shopping experience for its customers.

  • A Proactive Customer Support

A digital-first world has given birth to a new breed of customers who are channel-agnostic. They do not rely on a single channel to make a buying decision or resolve issues. New-age retail can no longer afford to be reactive. They need to be proactive by facilitating seamless integration of traditional and digital channels. More and more retailers are now adopting a connected approach where all touchpoints are simultaneously used to support customers. Social, online, mobile and IVR all work in a unison to establish an enduring customer relationship at every stage of the digital maturity model. Moreover, digital monitoring devices are providing vital inputs and round-the-clock access to customer transactions, interactions and social engagements. Thus, retail digital transformation market is making traditional CRM solutions more insight-driven and efficient.
Retail giant Amazon is nurturing a strong customer community to minimize customer calls, create word of mouth marketing and drive brand advocacy.

  • An Agile Supply Chain

Digital transformation in retail can add value to the bottom line by making the supply chain transparent and flexible. As per an MIT research on digital supply chain, adopting digital solution for retail supply chain can reduce up to 50% of process cost and increase revenue by 20%. Retail digital transformation market is mitigating risks and increasing efficiency of the supply chain by helping retailers predict demand during peak and off-peak seasons. It is making collaboration easier and distribution effective. Technologies like RFID, BLE and IoT sensors are enabling improved agility, reliability and effectiveness. Supply networks, customer networks and logistics service providers – all depend heavily on digital technologies to ensure non-stop delivery.
Retail giant Walmart has digitized its supply chain to fit its digital maturity model. The company uses RFID technology to generate numerical codes that can scan merchandise from a distance.

  • An Efficient Procurement System

Procurement System
Procuring and fulfilling orders are critical processes that determine the success of any retail brand. Digital solution for retail helps in monitoring such processes with absolute precision. Internet of Things and Blockchain is providing real-time data to add value to the procurement function. Several disruptive technologies like AI, VR and cyber tracking are making strategic sourcing accurate. Enterprises can also gain valuable insights on customer ratings, social sentiments and customer demands across channels using these technologies. Since most retailers are keen on catering to specific demands, category managers are now using digital tools to understand emerging market trends to get as close to personalized assortments as possible.

  • Smarter Workforce

As the customers are becoming smarter every day, the role of retail employees is changing too. They need to remain updated to respond to more complex and demanding customer needs. Retail digital transformation market is empowering retailers to automate mundane processes which allow store employees to save time and make decisions faster. Enhanced digital infrastructure is offering real-time stock information to employees, predicting daily footfall and upgrading staff skills. Modern software systems are managing complex staffing issues like task assignments, dissemination of corporate communication, allotment of extra shifts and acceptance of shift-change requests. Digital transformation has, therefore, not just made employee management efficient, but has created a smarter workforce that is ready to face the challenges of digital ubiquity in retail with confidence.
Timberland is using near-field communication technology to create a store experience where customers do not have to depend on store executives for product information and offers.


Digital transformation helps to sustain retail business by successfully adapting to changing consumer behaviour. As a retailer, it is essential for you to develop a digital maturity model to guide your business through every step of your customer’s journey. It is time to accelerate digital transformation in retail and deliver exclusivity to customers.


Building A Low Cost Business IT Infrastructure For Regulatory Compliance
Building A Low Cost Business IT Infrastructure for Regulatory Compliance
Building A Low Cost Business IT Infrastructure for Regulatory Compliance 1024 1024 InfoVision Admin

Building A Low Cost Business IT Infrastructure for Regulatory Compliance


IT infrastructure refers to the combined suite of hardware, software and network resources required to operate an enterprise information technology environment. Maintaining the whole gamut IT infrastructure for regulatory compliance is a herculean task but one which is non-negotiable.

It is commonly believed that information security is an issue that only the IT department handles. However, there can be legal and reputational ramifications for the whole organization in case there is a data breach.

Factors such as risk management process, compliance controls, monitoring and testing, reporting, issue resolution should be considered when putting together IT infrastructure for regulatory compliance.

Why Should IT Infrastructure be Compliant with Regulations?

 IT Infrastructure As businesses expand, to offer more services to customers, they can find themselves running into regulatory challenges they never considered when they started out. Failing to meet  the strict standards of regulatory compliance can present serious challenges to businesses like a Government fine or customer lawsuit.

The overall goal of IT regulatory compliance is to build a technical, procedural and strategic framework that provides the means to attain and uphold a company’s legal and ethical integrity.

At this point, the importance of managed IT infrastructure becomes clearer because it helps in building compliant frameworks  thereby avoiding:

  • Damage to corporate image or customer trust
  • Loss of revenue, market opportunity or stock value
  • Remedial expenditure by way of legal costs, fines, lost productivity and so on

IT Infrastructure Budget

Infrastructure BudgetThe goal of an IT infrastructure budget should be to strike a balance between maximizing productivity and minimizing risks and costs. Some of the things to be borne in mind while working out the budget for investing in IT infrastructure for an organization are taking stock of required items (such has the hardware, software, cloud subscriptions, backup processes, network and IT security) and calculating the spend (the popular method is to calculate the spend as a percentage of revenue)

How to Build a Cost Effective IT Infrastructure for Regulatory Compliance?

It is as important to have the correct regulatory compliance procedures in place as it is for them to be cost effective. The enterprise application support should ensure that the laws are being followed as well as being supportive to the business continuity plan of the organization.

Some points to bear in mind in this regard are:

  • Pick the Right Team Size

The right decision for this depends on various factors such as server count, staff size, communication process flow, client base and growth projections.

  • Build It for Scalability

The company infrastructure needs to be able to adapt in order to accommodate growth and change with processing and storage in mind. Managed cloud services are today the need of the day when it comes to storage.

  • Keep it Simple and Document Everything

It is best to avoid excessive complexities and over engineering. A mandate needs to be put in place such that there are permanent solutions to technical problems. It is also extremely important to document every single task to ensure a fall back system in future and enhance the communication process flow while saving time.

  • Choose Supportive and Trusted Software Vendors

Opting for and managing trusted hardware, software, SaaS vendors can be instrumental in having a cost effect IT infrastructure.

  • Conduct IT training for non IT staff

The entire staff should be given training touching upon all aspects of the IT infrastructure. This will ensure that all the staff have some basic knowledge in overall functioning thereby improving communication process flow while ensuring compliance  when a project/work is underway.

  • Consider IT Infrastructure as a Service

A third party provider that is efficient in compliance management can host user applications, hardware, software, servers, storage and other IT components on behalf of the company.

  • Have an IT Infrastructure Expert to Set It Up

Planning and implementing the IT infrastructure such that it is regulatory compliant is no small task. Bringing on board an expert in this field will bring in years of expertise with respect to auditing, designing and implementing the IT infrastructure.

Cloud Services Aid Regulatory Compliance

Regulations require firms to collect, store and process data across multiple products. Expansion into new geographies creates additional challenges for an organization.  The amount of data that is being generated every day is growing at a steep pace prompting many to wonder where all this data can be stored. As more and more companies begin to use the Internet of Things(IoT), artificial intelligence and edge computing strategies, data collection and storage  offer several challenges. Today there is a strong trend towards cloud migration due to lowered cost in storage and its collaborative features.  The impact of cloud computing on retail business is not only limited to seamless and scalable applications but also in providing   several security and compliance features. The cloud contact center for example, is a treasure trove of personal information, which makes the cloud contact center security a crucial aspect .

Cloud Contact Centre Security

Cloud Contact CentreThe security of contact centers hosted on a cloud depends on various factors:

  • Updated technology: Ensuring that the contact center staff are using the latest technology to engage with customers and are in the know about security and technology updates is important
  • Infrastructure security :Opting for a design which has a built in security system seems to be a better option than securing an existing system.
  • Using multiple layer protection: A solid cloud contact center security should combine data loss prevention software and encryption.
  • Round the clock support: A cloud provider’s business thrives on the fact that it is available 24*7.
  • Strong Identification Policy: A strong password policy combined with biometrics help to strengthen security


A good IT compliance system involves the realities and intricacies of today’s highly connected environment. More than ever, IT compliance demands strong governance frameworks, appropriate policies and protection from any untoward incidents.

CIO Insights Time to Commit Higher to Self Service Customer Experiences
CIO Insights: Time to Commit Higher to Self Service Customer Experiences
CIO Insights: Time to Commit Higher to Self Service Customer Experiences 1000 1000 InfoVision Admin

CIO Insights:
Time to Commit Higher to Self Service Customer Experiences

Although digital transformation in retail can take several directions, there can only be one starting point, the customer. Transformations in customer experiences that focus on self-service are inevitable. Consequently, companies are building up their IT infrastructure, systems integration, expertise and data capabilities in order to enhance customer experiences.
As companies push further ahead with their digital strategies, it is increasingly evident that CIOs play an integral role to deliver enhanced customer experiences. Technology based disruption has become pervasive and CIOs, with their vast knowledge, are in the best position to influence the adoption of best practices in IT based on emerging trends.

Need for Self Service Customer Experience

Customer ExperienceGone are the days when people called up airline offices, in order to make bookings or wait in queues to purchase movie tickets. These reduced human interactions have not been put in place to reduce expenditure exclusively; but driven by the fact that customers prefer to do things themselves.

Customers today prefer to gather information on their own as well as solve their problems themselves to the extent possible and at their pace.

There will always be instances where customers need to speak to a real person for a request or an issue. The secret is in knowing which types of issues require a live interaction and which do not and then quickly routing customers to the appropriate channel for further action.

A research carried out by Nuance has shown that 67% of respondents preferred self-service over speaking to a customer service executive. The study also reveals that 59% of customers feel frustrated if their issues are not resolved through the self-service channels and they are compelled to go through live interactions. It is clear here that self-service is where retail experience is headed. Organizations need to utilize this kind of information and  preempt appropriate channels to customers. This will ensure a happy and satisfied customer driving up profits.

Numerous advanced technologies can help companies improve the quality of customer experiences through Artificial Intelligence(AI), managed cloud services, and analytics. Enterprise application support goes a long way in assisting organizations to offer self-service customer experiences par excellence.

Best Practices for Implementing Self Service Customer Experiences

Implementing Self Service

When self-service is done right, it allows the customers to find information and resolutions quickly. This also reduces the number of calls or emails the support team receives.  Some of the best practices adopted in achieving better self-service customer experiences are:

  • Personalized Interactions

Consumers share a lot of information through various interactions with the organization. This information, when analyzed, can help in providing the consumers with tailored and customized services based on their preferences.

  • Guided Conversations

Customers love choice. When it comes to interaction with chatbots, it is important to give customers the option to quickly select guided options based on common issues or questions. The option to continue in the native language is an equally important option in such interactions.

  • Omnichannel Experience

Customers want companies to be available whenever and wherever they want for support and purchase. Omnichannel by means of cloud computing is a strategy to reach out to customers, whether it is in stores, their mobile devices, on the web and so on. Connecting phone support to digital channels, bots and self service provides a single messaging thread, which the customer can pick up at any point of time in order to exercise a choice or resolve any issue without having to start from scratch. Impact of cloud computing on retail business is most evident in the omnichannel experiences.

  • Escalation Channels

When launching any self service solutions, several brands make the mistake of failing to offer escalation options. It is important to allow customers to be able to move from the digital channel to speaking with a customer service representative when their issues require a little more service than what a chatbot can offer. An escalation via text chat, voice or video call can help to resolve the issue in a seamless manner.

  • Continuous Reinvention and Adaptation

Products, policies and information are constantly changing. While self-service is the go to option today it is not a set and forget about it endeavor. The most efficient way to manage this is to keep a track of questions that currently do not have an answer to which help for new content to be created.

  • Analysis of Self Service Data

Questions which come in from the customer through self-service channels are a great source of information for any organization. An analysis of all such data gathered can help to spot trends in customer preferences and further opportunities of cross sell and retention.

  • Technologies That Are Enabling Customer Self Service

 As digital technology evolves, customers have grown to expect new standards of excellence and performance.  Here are some of the most talked about technologies which deliver the best of customer experiences and self-service.

  • Virtual Reality(VR)

VR engages customers by providing them with experiences of a product or a service.

  • Augmented Reality(AR)

AR based self service allows customers to use their smartphone to access a company’s knowledge base, FAQs, manuals and training material thereby helping their buying decisions with any human interaction

  • Artificial Intelligence(AI)

AI based analytic systems and customer facing systems improve customer service, enable personalization and cater to individual customer requests.

  • Chatbots

Chatbots backed by advanced technologies sport an algorithmic learning feature which allows them to learn from previous conversations and tweak responses.

  • Internet of Things(IoT)

IoT allows for cross platform synergy and engagement which has catalyzed growth of new products. Brands can now use this technology to promote direct ties between real world activities and digital communication to deploy promotional campaigns across platforms. The impact of IoT on enterprises is thereby gaining traction.

  • Phygital Checkout

Removing barriers to transactions from the shopping experience is a great draw in the current COVID-19 scenario. Phygital is one of the biggest digital transformation features that offers cross channel fulfillment.  The customer is able to  purchase from the comfort of his home or elsewhere and subsequently pick up the item at their convenience without having to wait for delivery.


The emergence of cutting edge technologies will further add to the concept of self-service customer experience. The CIOs role isn’t just about technology enablement but also interacting with customers to understand their needs and pain areas. As CIOs better understand the customer, harness their organization’s data and foster strong alignment with the business plan of the organization, they can drive an effective customer centric strategy for the business.

Pandemic Proof Your Agile And Devops
Pandemic Proof your Agile and DevOps
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Pandemic Proof Your Agile And DevOps

DevOps and agile, characterized by accelerated deployment and efficient IT operations, are new ways of software development that have gained popularity in retail and other industries. DevOps grew out of the agile movement which was focused on applying streamlined business organization practices to software development. It then extended agile processes by combining development and operations into a single unified set of practices. Agile and DevOps can together accelerate digital transformation and impact how work gets done.

What is Agile and DevOps?

Agile is a project management and software development approach that is essentially iterative in nature. It helps teams provide value to their customers faster by delivering work in small, but consumable, increments.  DevOps is a software development methodology that removes the barriers between two traditionally siloed teams, development and operations. In some companies, there may not even be separate development and operations teams with engineers carrying out both the functions. With DevOps, the two teams work in tandem, optimizing the productivity of developers and the reliability of operations.

The Agile methodology begins with clients clarifying to the project team the details of how the end product will be used and what problem it will solve. Once work begins teams cycle through a process of planning, executing and evaluating the work being done. This continuous collaboration is key to team members as well as stakeholders to make decisions in the right direction. Whereas DevOps is a combination of practices and tools that increase an organization’s ability to deliver applications and services at higher velocities. This methodology is definitely favored over the traditional software development and infrastructure management processes of the yesteryears

Business Continuity During the COVID-19 Pandemic and Beyond

COVID-19 PandemicThe responsiveness of DevOps during this pandemic is being put to test as retailers scramble to adapt to drastic changes in consumer behaviors and buying patterns. Besides these,  organizations are also trying their best to handle  remote workforces, COVID-19 related phishing scams, limitations in supply chain and so on. A recent survey titled, Critical Gaps in Business Continuity Plans: Exclusive Survey Results, reported that while 62% of businesses had business continuity plans, 48% of those respondents said that those plans cannot sustain beyond 2 or 3 weeks.

Organizations unprepared for this kind of pandemic have been subject to disruptions such as network outages, data loss, security breaches and revenue loss.  Some of them have learnt the hard way  that software no longer merely supports their business; but is an integral component of every part of the business, and this is exactly why DevOps matters.

SARS, Ebola, Swine flu and now the COVID-19. Even when the current pandemic fades out, the threat of a new virus is real and establishing a pandemic proof business continuity plan cannot be seen as unnecessary.

DevOps in Pandemic Situations

DevOps can be implemented in various areas to ensure smooth operations during crisis such as a pandemic.

  • Cloud Computing

If your company has been considering managed cloud services, now is the time to explore the options and make strategic moves. Cloud computing can increase business capacity and facilitate remote access to vital business functions especially now since redundancy and scalability are important. DevOps links with cloud computing provides a standard and centralized platform for testing deployment and production.

  • Redundancy in the Form of Backup

System failures are not an option in critical environments such as during the current pandemic.  Redundancy in the form of a  backup increases the reliability of systems. Organizations need to think whether they have back up resources that can continue to process data without interruption.

  • Monitoring of Data Centers

This would be the time to monitor IT operations closely in order to spot extremes and help with scalability and capacity planning. Enterprise application support systems need to be at their optimum performance levels.

DevOps in Retail

DevOps in Retail

As discussed, DevOps in retail are important because they improve the software delivery and operational performance.

Consumers today demand personalized services and delivery from online to mobile to instore, all integrated into one shopping experience. Based on current customer trends, there are three ingredients for success in the retail industry today

  • Adoption of DevOps in retail
  • Technology (With support for cloud and application programming interface(API))
  • Process (This would involve adopting agile and lean methods to support experimentation, collaboration and learning)

The most effective DevOps transformations take a holistic approach which means taking care of the organization in all aspects. The impact of cloud computing on retail business by means of digital transformation has been well documented. Similarly, the impact of IoT on enterprises such as transportation, travel, hospitality and so on is out there for everyone to see. DevOps teams in software companies have been accelerating the software development life cycle (SDLC) by embedding agile processes in the workflow.


Efficiency and managing large scale infrastructures and traffic spikes with smaller teams will remain a top priority for enterprises during the current pandemic. An organization’s IT infrastructure and data security cannot be compromised in times such as this. Consequently making DevOps pandemic proof is essential for business continuity.

5 Cost Rationalising Measures
5 Cost Rationalizing Measures That CIO’s Can Consider
5 Cost Rationalizing Measures That CIO’s Can Consider 1024 1024 InfoVision Admin

5 Cost Rationalizing Measures That CIO’s Can Consider

The success of business continuity plans depend on making well informed, integrated business decisions. A big part of such decisions would involve careful analysis and implementation of application portfolio rationalization plans.

Natural disasters, a tanking economy, an aggressive competitor or trade wars could all be reasons an organization may introduce application portfolio rationalization in keeping with the business continuity plan.

The application rationalization plans should be such that they align IT with business plans. IT spending covers a vast range of areas including business applications, networking, IT personnel, end user technology and data centers. CIOs the world over today are facing increasing pressure to achieve immediate IT cost savings in a manner which is least damaging to the long term health of the organization. In order to do this CIOs need to have a thorough understanding of all IT items in the profit and loss statement and the balance sheet.

It is said that organizations cannot cut their way to growth but can cut their way to survival. A thorough understanding of this is required especially since digital transformation helps to sustain retail business and is extremely necessary to stay competitive.

5 Cost Rationalization Measures

The amount of time and level of effort for such programs is often dictated by time pressures. Businesses should prioritize planning regardless of these pressures as it will drive the strategy, approach and effectiveness of the execution in the long term. Beyond the size of the budget, the CIO should also determine and establish the enterprise’s preparedness and willingness to allocate the budget necessary for undertaking this.

Assessing IT cost rationalizations measures could be done bearing the following in mind

1)Target Immediate Impact

Target Immediate ImpactAnnual billing plans offer tremendous in terms of increasing cash flow. It therefore would make sense to eliminate, reduce or suspend items that will impact the organization immediately. This would include items such as quarterly license fees or monthly subscription fees. Options with annual payment work best.

2)Address Discretionary and Non-Discretionary Costs

2Address Discretionary

Discretionary spending refers to costs and expenses that are non-essential whereas non-discretionary spending is one that is required to be honored by a budget, contract or commitment.  Discretionary spending such as for a new project, additional capability or services is often an easier place to start with. However even certain non-discretionary expenses such as certain infrastructure and operations can be cut by reducing usage or service levels.  The spotlight therefore would rest on digital transformation return on investment (ROI) which may not be evident in the short term.

3)Assess Total Operating Expenditure (OPEX) and Capital Expenditure Costs (CAPEX)

Capital Expenditure Costs

OPEX( Expenses that an organization incurs for its day to day functioning)  has the maximum impact on the finances of a company. Whereas CAPEX (Expenses incurred when the organization acquires assets which will be beneficial beyond the current financial year such as equipment and buildings) and can be considered for  cost reduction too.

4)Reduce But Do Not Freeze

Reduce But Do Not Freeze

The focus should rest on costs that can be reduced or eliminated completely.  Some costs tend to be categorized as frozen and remain under the surface for a certain period only to resurface at a later point of time. Such costs needed to be avoided. Memberships and subscriptions to organizations/clubs related to the business of the organization or reading material, are good examples here especially since they can be eliminated completely or reinstated down the road if the necessity arises.

5)Complete Evaluation and Action

Complete Evaluation

The fact that cost rationalization measures can be hard and confronting, is reason enough for several organizations to skim through the surface and not delve deep enough for  complete assessment. As a result of this, there is a possibility that this exercise needs to be revisited again and again. To ensure a thorough job in application portfolio rationalization, it would help to bear in mind this sequence of steps

  • Data collection

Here a questionnaire to gather information about data elements across business, technology strategic fit functionality and cost dimensions can be the starting point.

  • Profiling and Value Analysis

Each of the parameters collected during the previous stage is assigned a weight depending on its contribution towards the technical health and business value of the organization. This would determine further course of action for each of the items listed on the survey.

  • Opportunity Mapping

A rationalization map is then created based on the above steps which will help to identify opportunities for application decommissioning, application consolidation, technology upgrade and functional enrichment.

Success Strategies in Cost Optimization

Based on the available budget, CIO’s need to adopt the appropriate cost rationalizing measures keeping the business continuity plan in mind. Digital transformation of various processes is a good way to cut costs in the long term. Some of the methods could be

  • Virtualization

It involves replacing physical hardware with their virtual counterparts. This maximizes the use of server resources.

  • Software Defined Data Centre

Here service providers deliver networking, storage, computing, telecommunications and other IT functions. Doing so eliminates the need for extra space during high demand times as well as employees spending time on the maintenance of the same.

  • Hybrid Cloud Implementation

Cloud computing is a popular method for companies to reduce IT infrastructure costs. Today using the hybrid cloud model, workload can be distributed between public and private environments.

  • Standardization of IT Infrastructure

Standardization would ensure consistency across different hardware and software applications. It also helps to maintain compatibility and serves to put everyone on the same platform.


In today’s world operating an agile landscape is of utmost importance. With digital transformation in retail completely driving customer demand, the IT architecture will need to evolve. Many businesses tend to utilize a large part of their IT budget on supporting aging low value legacy systems leaving them with very little capital for optimizing business processes. The goal of application portfolio rationalization is to articulate an architectural vision that enables business continuity plans while creating a solid foundation for the future.

Application rationalization efforts will ultimately help to optimize the application stack of the company, dramatically cut costs and have enough budget to concentrate on trending innovations.

5 Ways Cloud Managed
5 Ways Cloud Managed Services Can Make A Difference To A Business
5 Ways Cloud Managed Services Can Make A Difference To A Business 1024 1024 InfoVision Admin

5 Ways Cloud Managed Services Can Make A DifferenceTo A Business

There are several reasons why CIOs and business leaders might consider moving their IT systems on to cloud managed services.

For businesses, it is no longer just about the products they create or the services they offer. Along the way they are working through lots of data which they continuously gather, store, and process, for themselves and for their customers. In doing so, they need to be agile and nimble enough to react to security threats, accommodate changing regulatory requirements, or simply display resilience against a variety of other hurdles. Regardless of how well they are organized, these unplanned scenarios keep increasing the operating costs and lead to loss of productivity.

Which is why cloud managed services have so many takers across industries. The cloud service providers specialize in many services like providing highly resilient storage servers, infrastructure on-demand, platforms that can be provisioned on-demand, software solutions, centralized network solutions, etc.

Benefits of Cloud Managed Services

#1. Efficiencies from Scale

Efficiencies from Scale

Cloud managed services are usually set up to be multi-tenant to service multiple businesses at the same time. This gives them the scale to create competitive pricing which is very lucrative as compared to an on-premise setup. There are many models of pricing to suit businesses of various sizes and needs. They can be operated as a pay-per-use model or a subscription-based model.  Managed cloud services providers offer services tailored to small startups and can even scale up to serve global enterprises. Moving to cloud gives businesses greater control over how to manage their costs. It also allows them to divert these costs to operating expenses. Not only does this become cost-effective, they also save on constantly having to recruit specialists, keeping them relevant, and managing attrition.

#2. Higher Performance and Resiliency

Higher Performance and ResiliencyDepending on the business operations, cloud managed services providers can guarantee high uptimes. They maintain the entire infrastructure and specialize in these services. Hence, they are equipped to foresee problems, remediate them as they occur, and even make repairs remotely.

Cloud managed services companies offer better control over service levels, performance, and maintenance. With a comprehensive service-level agreement, the business can be assured of service continuity. For example, the data centers for cloud-managed servers have built-in redundancy. They are equipped to continuously backup the data and replicate them across multiple data centers. This redundancy allows businesses to recover from disasters very quickly. Certain providers offer recovery from disasters as a service often called Disaster-Recovery-as-a-Service (DRaaS).

#3. Evolving Security Models and Regulatory Requirements

Security Models

Cloud infrastructures are architected in a way so that they can be compliant with regulatory requirements. Additionally, when the regulations change, it is their responsibility to provide timely assurance of compliance with the new regulations.  They cater to data residency requirements of governments and deep tech research organizations that are keen to store sensitive information in a very specific manner and secured with high-security standards. Cloud infrastructures can be configured to provide the right levels of data protection. In order to achieve such high standards, they are supported by equally robust network infrastructure with round the clock support. Their infrastructure is regularly and automatically patched and kept to the latest version of software upgrades required.

#4. Agile Enough to Scale Up or Down

Agile Enough

Cloud managed services allow businesses to make real-time changes in their service needs. It can automatically scale up to allocate more resources or scale down to an agreed baseline depending on business needs. This helps businesses manage seasonal peaks in infrastructural needs and the need for more processing power. Christmas and Black Friday sales are good examples when e-commerce retailers will see extremely high server traffic and huge processing needs to maintain an optimum online shopping experience for their customers.

#5. Service Assurance

Service AssuranceIn a cloud setup, the responsibility of maintaining service standards is with the cloud management services company. The problems which arise from the infrastructure or platforms do not need the organization to coordinate to arrive at the resolution. The cloud managed service provider takes care of working with various vendors; they all have their own resolution SLA’s which are aligned to the organization’s expectations. This can really take a lot of pressure from the IT organization who can focus on bringing real value to business.

Understanding Cloud Economics Before The Big March

While all the above pointers make a good reason to move into the cloud, it is a big transformation for a business and its people who will be using the cloud applications. The organization needs to go through a journey-to-cloud assessment to evaluate the transition-state cloud economics and the target-state cloud economics.  This study identifies the most relevant systems to move into the cloud and provides a view on how to stagger the movement to minimize disruption.  It takes into account challenges the organization will face due to complexities in the current processes. The assessment can also forecast with sufficient accuracy whether the IT organization will eventually achieve what they aim for or only a part of what they hope to gain from cloud migration. It will also highlight the people’s transformation impact that this migration will require.


Finally, this assessment prepares the CIOs on what to expect, predicts where the safety nets are needed, and finally how to maximize the benefits from the cloud.

Once the assessment is done and a cloud migration project is put into motion, it will not take long for businesses to see the difference that cloud managed services make to their company’s quality of service, customer satisfaction and overall performance.

Digital Ubiquity and Personalized Contextual
Digital Ubiquity and Personalized Contextual in Retail
Digital Ubiquity and Personalized Contextual in Retail 668 668 InfoVision Admin

Digital Ubiquity and Personalized
Contextual in Retail

A Channel-Agnostic Landscape

We live in a digital-first world. A world where window shopping happens on our mobile screen while the actual purchase takes place in a brick and mortar store. All thanks to digital ubiquity in retail, the landscape is more competitive and complex than ever before. The only way to stay relevant is to embrace digital transformation and find innovative ways to engage with your customers at every step of their shopping journey.

Consumers Are Smarter Than Ever

Consumers Are Smarter

Digital ubiquity in retail has put the customer in the driver’s seat. They can now carry out online market research in between meetings, check out product reviews in digital forums, compare prices from a smartphone while shopping and share shopping experiences on his or her social media page. And throughout this buying process, the customer is free to choose any channel in any possible stage. What’s more complex, is that the journey of each buyer is as unique as they are. You can’t predict whether the buyer will google their query or ask a friend. Whether the decision is dictated by price, or by their knowledge of the product. Whether the buyer is in a hurry to buy the product from the nearest store or prepared to wait until the next sale season. This brings into play the importance of personalized contextual relevance in the sector.

Digital Ubiquity & Personalized Contextual: Drivers Of Change in Retail

Digital Ubiquity

Digital ubiquity in retail coupled with the need to remain contextually relevant and personal are driving digital transformation in the retail industry. Digital transformation is an enabler for retailers to persuade shoppers and close sales by engaging with them continuously. Research shows that managing customer engagement is a major hurdle for retailers in this age of Digital Ubiquity. It emphasises on the need for using technology to transform the retail experience.

Digital Transformation: The Way To Grow

Digital Transformation

According to Microsoft: “Digital transformation is about reimagining how you bring together people, data, and processes to create value for your customers and maintain a competitive advantage in a digital-first world.”  A dynamic sector like retail which is always at the forefront of technological advancement cannot waste any more time in implementing digital transformation which helps to sustain the retail business.

 Innovate & Disrupt 

 Innovate & Disrupt

Retailers must be innovative while selecting the right technology in the right places. They need to find new and exciting means to connect with their customers. Be it using machine learning analysis to personalise product recommendations, or adapting AI to answer customer’s queries, or setting up an immersive in-store experience with the help of Augmented Reality, digital ubiquity in retail can be a game-changer in many ways. It helps retailers bridge the gap between what the tech-savvy customers expect and what traditional retail can deliver.

Retailers can also not ignore the impact of Big Data/ Analytics, Internet of Things (IoT) and cloud computing in their business. All these have revolutionized the way they manage inventory, operation, pricing and sales. The store experience, the in-store layout, delivery options, loyalty programs – technology has literally transformed every part of their retail business.

Creating A Borderless Retail Experience

The incredible range of technology available today can bring a paradigm shift in the retail business and offer a shopping experience that’s refreshingly new. It can seamlessly blend the digital with the physical experiences to offer a borderless retail journey to customers. Technology can help you differentiate from your competition and meet the expectations of your evolved customers.

The Right Strategy Matters

Right Strategy

Devising the right strategy for digital transformation is critical in winning over omni-shoppers. Although the objective of every company is to add value to customers, the digital transformation strategy varies from business to business. Businesses need to understand that adopting new technologies not just affects their retail mix but also brings a sea change in the organizational structure. Gone are the days when retail technologies were invented to cater to the requirements of the retail industry. Digital transformation has made sure that the retail sector keeps pace with emerging digital technologies and runs like a well-oiled machine.

Many retailers are reaping the benefit of digital transformation ROI by implementing the right digital strategy in their business. Companies like Walmart, Home Depot and Sephora are surprising their customers by constantly being creative in tapping the right technology.

Turning Challenge Into Opportunity

Turning Challenge

Technology ensures digital ubiquity in retail no longer remains an impediment for traditional retailers. It turns it into an opportunity by allowing retailers to go that extra mile to attract customers and build loyalty. It gives them more than ample options to be omnipresent in their customer’s journey and drive them to the store. After all, the customer can be in the driver’s seat, but organizations can still be the navigator. All they need is a trusted technology partner to make their digital transformation in retail a reality.

Enterprise Infrastructure and Operations Management
Remote Workforce at Scale
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Remote Workforce at Scale: Key Lessons in Enterprise Infrastructure and Operations Management

Maintaining social distance and working remotely due to the COVID-19 outbreak has changed our present working models and may also impact our collective future. While digital tools offer excellent support to remote workers, shifting work patterns on such a massive scale can have serious implications for cyber security, identity management and stress testing of the infrastructure.

Organizations need to urgently analyze their infrastructure and ensure they can maintain their business continuity in a secured fashion.

Enterprise Infrastructure and Operations Management Considerations

Enterprise Infrastructure

The ability to operate and succeed during this time will depend on a number of choices which can be grouped under four main categories:

  • Network Architecture

Considering a change from a physical focus to specific enterprise software can prove to be beneficial since it enables dynamic configuration. This can improve network performance as demand patterns change.  Virtual Desktop Infrastructure (VDI) is one such arrangement wherein a desktop operating system runs and is managed in an on premises or cloud data center. Cyber security and a robust identity management protocol are extremely important before implementing any changes.

Communication is at the heart of an organization’s success. Consider putting applications to the cloud so that a company network is not necessary to access every time.

  • Customer Service Support

Customer service support is specific to companies, customers and divisions and tend to be more difficult to manage centrally. This can be managed by using cloud based project management tools which allow the customer support team to login from wherever they are and retrieve the necessary information/solution for the customer. Zendesk, Zoho Desk, Vision Helpdesk and HubSpot Service Hub are some of the customer relationship management (CRM) software available.

  • Operations Management

The need to transition to remote work mode has happened at lightning speed due to the current pandemic. However controlling the process of production and redesigning business operations in such times require thinking in the following directions

  • Procuring laptops and other equipment to staff since there could be a disrupted supply chain
  • Working out how to preload the correct software on the equipment when offices are closed
  • Addressing communication and network issues such as VPN and VoIP capacity
  • Considering the extent of cloud based solutions for email, collaboration and conferencing. This should provide the flexibility to scale and work remotely.

Challenges to Remote Working

Challenges to Remote Working

The challenges to adapt to remote working will vary from one company to another depending on its previous technology choices. Some of the issues to consider when it has been decided to work majorly towards remote working would be

  • Cyber Security

More homes are getting connected and consumer IoT devices such as light bulbs, refrigerators and so on which are created without much security in mind are getting connected through the same Wi-Fi system. This puts corporate assets on the same Wi-Fi network thereby providing an entry point for hackers to reach corporate targets. 52% of the respondents of the CISCO 2020 Benchmark Report said that mobile devices are extremely challenging to defend. As employees bring corporate devices unto unsecure networks they also face an increasing number of phishing attacks as hackers tend to lure them with coronavirus related malware.

  • Identity Management

In an office setup identity management parameters can be defined precisely.  However, in a remote setup challenges could range from determining endpoint protection for home users, review of what software the remote workforce needs additionally, implementing 2 factor authentication, assessing the impact to firewalls, conditional access policies and other logging as well as updating the acceptable use policies for remote staff.

  • Stress Test

Stress testing refers to testing of software and/or hardware and the infrastructure to determine whether its performance is satisfactory under unfavorable conditions. The COVID-19 situation has created an enormous unplanned stress on an organization’s network resources and also human resources. This is because there is a need to secure employee health and network security while ensuring business continuity.

Scaling Remote Work-  6 Key Lessons in Enterprise Infrastructure and Operations Management

Scaling Remote Work

It is clear that businesses are scrambling to balance remotely connecting its workforce while producing revenue and supporting clients at the same time. Companies are rightly concerned about ensuring operational capabilities are in place first as well as locking down any security issues. Discussed below are some imperatives to assist smoother remote work

1.Reassess Priorities

The urgency and pressure of setting up staff for remote working is likely to shuffle priorities, which would mean assigning staff differently to ensure that the growing number of IT requests are taken care of. This translates to putting aside the necessary IT budget to ensure that the organization’s core infrastructure is ready to cope with remote work. It is also necessary to secure enough bandwidth to support VPN  by subjecting the network to necessary stress tests.

  1. Prepare For a Surge in Hardware Support Requests

IT infrastructure alone will not ensure a company’s systems, software and security are properly configured and operating well. When incorporating technology for remote work into the company infrastructure the following measures need to be implemented to overcome cyber security threats

  • Encrypt and install firewalls on all devices without exception.
  • Secure access to company systems
  • Ensure cyber incident response processes are strong
  • Install remote collaboration safeguards
3.Embed Cybersecurity in Business Continuity Plans

Cybersecurity and identity management teams should constantly upgrade security measures that include:

  • Guaranteeing emergency security access
  • Training backup teams and enable remote support
  • Putting clear communication plans in place
  • Adapting to the plans and be flexible in the current ever changing scenario
  1. Make the Remote Workforce Aware of the Security Risks

Cybersecurity training and awareness building initiatives are also critical to reducing risk. Some of the steps in this direction are

  • Training remote workforce to use new tools and features securely
  • Establish protocols for remote workers to authenticate each other for effective identity management
  • Prepare guidelines for best practices to avoid stress points for the infrastructure
  1. Document, Announce and Provide for Remote Meetings, Digital Collaboration and File Sharing

Meetings can be conducted via WebEx, Zoom or Skype securely. Whatever be the tool, clear communication must be sent out with regard to the same. The host should be extremely vigilant about the participants at all times. Enterprise level collaboration platforms such as Trello, Skype and Slack provide secure chat and project management capabilities. Commercial platforms should be avoided since they lack sufficient cyber security and identity management features . Organizations should therefore regularly review and assess  the security configurations of these platforms to detect any form of shadow IT set up to collaborate in unapproved ways.

  1. Start Planning for the Next Time

Building resilience into the existing system and having a disaster recovery plan should be an ongoing process. The University of Sussex, which is completely dependent on face to face interactions, is now completely closed in response to the global pandemic regulations. A week before the close down only 100 staff members had the ability to work from home via remote desktop protocol. But today 3000 staff and 19000 students can connect to the University. This massive switch has happened in super quick time. Jason Oliver, director of IT, at the University of Sussex says that they had to convert a 5 year road map to a one week deliverable. It adopted a digital transformation strategy which includes introduction of cloud based applications, networking and video conferencing technology.

Some of the tasks that need to be undertaken in an ongoing manner towards building resilience are

  • Finance personnel should be on the lookout for phishing, phone and email business scams especially those claiming to have connections with health organizations or charities
  • Procurement officers should ensure that contractual and other confidential data are shared using secure internet connections, enterprise file sharing solutions and encrypted company issued USBs only
  • All remote personnel to ensure proper verification of any requests from seniors from unknown entities




The COVID-19 outbreak has exposed the vulnerabilities of the world’s health care systems and created a massive shift to remote working which has put existing enterprise infrastructure and security measures through extreme stress tests. However the necessary technology, digital tools and procedures for mitigating cyber security threats are available and can be implemented in a holistic and comprehensive manner. Additionally thoughtful planning takes into account digital modes of communication and collaboration can avoid potential cyber disruption and enable businesses to successfully continue operations.

Business Transformation Vs Digital Transformation
Business Transformation Vs Digital Transformation
Business Transformation Vs Digital Transformation 1000 1000 InfoVision Admin

Business Transformation Vs Digital Transformation

The corporate watchword today is transformation and for good reason. Be it digital transformation or business, their impact on businesses and consumers has so far, been unprecedented and disruptive. Business transformation encompasses the cultural shift in business processes driven by changing market demands. Digital transformation on the other hand, encompasses the tools and processes implemented to support business transformation.

Business Transformation

Business Transformation

Business transformation is about identifying techniques or processes that are not performing to their maximum capacity and fixing them. Alternate solutions such as digitization or applying streamline technology, to gain further market share, increase revenue and raise customer satisfaction is what business transformation all about. The concept of transformation is not new. Companies have to constantly adapt and innovate in order to stay in business. The history of IBM shows how the technology pioneer has reinvented itself multiple times in the last 100 years.  Modern day customers choose to do business with organizations that are driven by personalized and seamless experiences. To successfully transform, each business requires a unique strategy that is centered around the customer and around the people in the company who get the work done.

Solution Transformation

Solution transformation is a kind of business transformation that focuses on solving a customer’s challenges in a holistic way.  This means rethinking how a product is built, bundled and sold to the customer to provide a complete product experience. Solution transformation particularly impacts well established companies that have built and acquired many products over the years but still go to market with an isolated set of point solutions. The benefits of solution transformation include

  • Lasting relationship with customers built on understanding their needs and solving their problems
  • Differentiated offerings that highlight the value of using a combination of products to provide a holistic solution
  • Cross sell opportunities since existing customer are open to trying additional products and services that meet their other needs

Why is Business Transformation Crucial?

Business transformation is about identifying what needs to change and strategically updating from within in a focused way. With the markets growing and expanding on a daily basis, prioritizing effectiveness and efficiency in the organization’s systems and the employees who use them is extremely important. It can help to drive lasting positive change in the people and their work through better leadership, strategy and culture. It is important to think of business transformation as an evolving strategy.

How to Implement Business Transformation
  • Strategy

The business transformation path begins with a strategy, which means having a clear picture of the end result to be achieved.

  • Desired Capabilities

Identifying which capabilities are desired to achieve the strategic goals such as processes, technology, talent.

  • Commitment to Change

The ability of the company to maintain the changes inculcated and not fall back on its earlier processes p is an absolute must to stay in competition in the market.

To achieve meaningful business transformation, organizations need to support it with a good Digital Transformation strategy.

 Digital Transformation

Digital transformation is the process of using digital technologies to create new or modifying existing business processes, culture and customer experiences to meet changing business needs and market requirements.  Today for established companies the pressure to digitize business models and products has reached a new intensity.

The benefits of digital transformation include

  • Investment in the right technology that will ensure growth and excellence in the long term
  • Growth opportunities in new and existing markets
  • Exceptional customer experiences that are personalized, responsive and hassle free
  • Efficiency gains through automated workflow processes

Data Transformation

A subset of Digital transformation, data transformation changes the way organizations make decisions by putting information at the core of innovation. It allows companies to gain deep intelligence into all aspects of the customer’s experience and provides information about areas of improvement. Data transformation impacts an organization immensely in many ways

  • Insightful reports with context enable making faster and informed decisions
  • Improved product and service development based on customer insights.
  • Strategic focus on achieving specific customer outcomes such as increased conversion rates and reduced churn
  • Use of data to experiment, measure and define new approaches
  • Additional revenue streams since aggregated data and its analysis is valuable to customers and employees

 Importance of Digital Transformation

Staying competitive in a constantly changing global marketplace depends on an organization’s ability to adopt new technologies. The International Data Corporation estimates that worldwide spending on technologies and services that enable digital transformation will reach almost $2 trillion in 2022. The importance of digital transformation is growing day by day and its importance is showing in various ways such as

  • Customer Experience

Providing customers with innovative products and meaningful interactions forges brand loyalty

  • Employee Experience

Digital transformation is not just about providing employees with the latest gadgets and apps but also about creating a simple, modern, more fulfilling experience for the employees

  • Process Optimization

Streamlined workflow, digital processes and automated tasks are ways organizations can create a seamless experience for great employee and customer experiences

  • Product Digitization

Using technology to enhance a product or service creates an agile infrastructure necessary to innovate and adapt to change and customer demands.

Factors for a Successful Digital Transformation

The State of Enterprise Digital Transformation survey found six core factors of success

  • Dedicated CXO Level Leadership

The survey found that 83% of digital transformations that are on track or ahead of  schedules are led by a CEO, CIO, CDO, CTO.

  • All in Approach

Transformations that are on track are 30% more likely to be structured as full scale  change initiatives. Piecemeal and partial transformations are likely to have limited  impact.

  • Defined Digital Roadmap

92% of transformations that are on target or ahead of schedule have a defined strategy and road-map.

  • Alignment Between Infrastructure and Apps

Conducting Development Ops functions audit is a good way of avoiding bottlenecks during digital transformation. An integrated DevOps approach is more likely to see success

  • Platform Mindset

Businesses that include IT infrastructure as a big part of their digital transformation are 36% more likely to have a better transformation success rate.

  • Commitment to Intelligent Operations

Companies that monitor IT performance in real time and remedy issues quickly are  24% more likely to undergo a successful digital transformation.

 Business Transformation Vs Digital Transformation

 Digital Transformation

Although business transformation and digital transformation have some elements of cross over, the two are distinctly different

  • Business transformation is about the cultural shift and the underpinning of business processes that are driven by the changing needs of the market. Business transformation helps the organizations overcome market challenges, capitalize on changing technologies and change the way they do business.
  • Digital transformation on the other hand is about the tools and technologies used in order to drive change in an organization. It also addresses business processes which is where one of the major crossovers exists.
  • Business transformation focuses on the market and go-to market models
  • Digital transformation focuses on the technologies that support the above business efforts.


It is evident that business transformation and digital transformation go hand in hand and are critically important to the success of a company. Without either of them a company will not be able to sustain its relevance or competitiveness in the market.

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