Dive in to learn industry best practices and real-world use cases from diverse industries on how global companies have used SF to take customer experience to the next level by improving response times, personalizing marketing efforts, and developing better customer journeys.
The big retail differentiator
In Salesforce’s ‘State of the Connected Customer’ report, 88% of respondents say good customer service makes them more likely to purchase again. Conversely, poor customer experience can lead to customer churn, negative word-of-mouth, and lost revenue. Businesses could lose $3.1 trillion annually due to customers leaving because of bad experiences.
