Explore how infoVision enhanced a healthcare provider’s digital presence with a user-friendly website and mobile app, streamlining patient interactions and boosting conversions.
About the customer
An integrated healthcare service provider operating 24 hospitals across four brands, with over 125 health centers and 10,000 employees. Their services extend across the Middle East, Europe, and India.
Problem statement
The customer needed to enhance their digital presence, particularly in the UAE region, and sought a seamless solution for both patients and call center agents to manage appointments. Their specific needs included,
- Improving the digital experience for patients to book appointments, access health records, and view medical updates.
- Allowing call center agents to manage appointments across different hospital brands
- A user-friendly website and mobile app to streamline patient interactions and improve overall customer experience.
Solution delivered
InfoVision offered a holistic solution that addressed the customer’s diverse needs through:
- Comprehensive website redesign
We rebuilt the customer’s outdated website into a modern, HIPAA-compliant WordPress CMS platform, incorporating a multi-site architecture for easy management of different brands and locations. - Content management
Enabled the customer’s marketing team to easily update content through the CMS console without requiring technical support, enhancing their control over website updates. - Appointment automation
Developed a seamless appointment booking system accessible via web and mobile apps, allowing both patients and call center agents to book and manage appointments across the healthcare network. - Mobile patient portal
Built a user-centric mobile application (android/ios) that allowed patients to:- Register and view doctor profiles
- Manage their appointments (book, modify, cancel)
- Access their medical history, medications, and lab reports
- Receive real-time notifications about appointments and report availability
Tech stack
- Frontend
ReactJS, HTML/CSS/Bootstrap - Mobile
React Native (Android/iOS)Impactful results - Backend
Web APIs, MySQL, WordPress - Cloud
Azure services
Impactful results
- 35% increase in online appointment bookings
- 4X improvement in customer experience
- 20% increase in conversion ratess