Get a finger on your customers’ social pulse

Social chatter hides some of the most valuable customer insights today. Social media has been priceless as a marketing tool that simultaneously serves as a customer signal beacon and a demand shaping agent. 

But harnessing the true potential of social media requires businesses to separate customer insights from noise. This is where InfoVision steps in to engineer social data and combine it with primary and secondary research to generate actionable insights. Massive consumer and business-facing brands have leveraged our services to build inside paths to their consumer psyche and decode changing customer preferences in real-time. 

Our social media arm partners with brands as a seamless extension of their sales and marketing functions to develop strategy, generate insights, and manage the social media research and analytics services up to the last-mile adoption. In terms of demand shaping, we deconstruct the performance on your social media campaigns to highlight the key drivers of performance and eliminate bottlenecks. Our quadrant-based approach spots the campaigns that have truly outperformed against pre-set KPIs. Tap into our proprietary social media research and analytics frameworks, our extensive experience working with some of the most popular brands, and our source-agnostic methodologies to maximize ROI from this generation’s most powerful marketing tool.

Our Capabilities

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Insight Generation
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Generate actionable insights from structured and unstructured social media data to improve the quality of your social media strategy.

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Strategic approach
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Devise a comprehensive strategic approach to engage, influence, measure, and adapt your brand to social channels.

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Campaign Management
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Aim and hit your social campaign targets every time with our customized metrics and reporting of your PR efforts.

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Social Listening
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Explore our proprietary frameworks and methodologies to track social media conversations and gauge the brand impact.

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Customer Experience Management
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Unify your customers’ digital journeys across channels to simplify digital engagement and personalize customer experiences.

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Digital Audit
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Identify blind spots, prioritize focus areas, and track the right metrics to streamline the strategy to achieve tangible outcomes.

Tailored modernization for your industry

telecom

Telecom Media Technology

As one of the first to make serverless architecture the norm, we help you leverage the pay-for-usage model to build responsive apps.
Retail

Retail CPG Logistics

InfoVision offers expert innovative solutions in Retail, CPG and logistics that bring greater value to consumers.
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Banking Financial services Insurance

Banking, financial services and insurance organizations require operational excellence and innovative solutions powered by digital transformation
healthcare

Healthcare

Shift from volume-based healthcare to value-based healthcare and bring the focus back on patient care with InfoVision.

Why Infovision

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Extensive and mature digital media practice
Extensive and mature digital media practice
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End-to-end social research and analytics implementation
End-to-end social research and analytics implementation
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Insights partner to 5000+ decision makers
Insights partner to 5000+ decision makers
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Advanced proprietary frameworks for social analytics
Advanced proprietary frameworks for social analytics
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25+ years of experience in digital transformation services
25+ years of experience in digital transformation services
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Contextual intervention from innovation experts
Contextual intervention from innovation experts

Dive deep into social media with experts to acquire high-impact customer insights

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