Strategies for enhancing customer engagement in telecom

This on-demand session explores how advancements like Wi-Fi, 5G, and fiber are transforming in-home connectivity and subscriber quality of experience. It also dives into the growing importance of sustainable, power-aware solutions. The discussion highlights how AI/ML and real-time data are enabling more personalized, scalable customer engagement, while also addressing the challenges of privacy, regulation, and generative AI adoption. Practical strategies for using both real-time and historical data to enhance customer experience are also shared, offering valuable insights for anyone focused on digital transformation, customer experience, and next-gen connectivity.