Key Takeaways

  • Understand the changes in consumer behavior due to digital intervention
  • Learn about the driving factors for a new generation of loyalty factors
  • Design loyalty strategy and strategy evolution
  • Know the stages in customer loyalty and why it is important
  • Insights on how predictive analytics help fine-tune loyalty programs

 

 

Our Speakers

Hemanth
Hemanth_0.jpg

Hemanth Kumar

Associate Vice President
Digital Innovation-Retail, InfoVision

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Other Speakers

Aravind Kashyap

CIO, Balfour
 

Lee Bogner
Global eCommerce & Food Chief Architect and Emerging Market and Innovations Strategist, Mars

 

 

Uplifting Brand Loyalty

This event will help attendees understand the current state of declining brand loyalty and how a reactive engagement model can counter the same. The speakers at the event will explain the key reasons of the significant lag in customer engagement and discuss the strategies to uplift brand loyalty. The panelists will also share insights on how technology can be leveraged to improve customer loyalty and enhance business.

loyal brand 3

Agenda

08:45 am

Introduction of Speakers

-by Nitin Naveen, Vice president-Innovation Strategy, AICorespot

09:00 am

Impact, challenges, benefits of customer loyalty for businesses

Panel Discussion

– Hemanth Kumar, Associate Vice President, Digital Innovation-Retail, InfoVision (Moderator)
– Aravind Kashyap, CIO, Balfour
– Lee Bogner, Global eCommerce + Food Chief Architect and Emerging Market and Innovations Strategist, Mars
 

10:00 am

Thank you note and conclusion of event

-Nitin Naveen, Vice president-Innovation Strategy, AICorespot