Maximizing customer value
In the realm of HiTech, companies have the opportunity to enhance customer value through the strategic application of automation, cloud computing, and various other digital technologies. This shift is paramount, given that 75% of consumers prioritize swift response times in their digital interactions. Rather than confining their focus to mere digital purchase transactions, businesses should delve deeper. Maximizing the worth of products or services that customers have already acquired is imperative. A key caution here is to avoid the temptation of using automation to feign customer interest; genuine relationships must prevail over mechanized responses.
